CARE GUIDE
CARE GUIDE: TEXTILE
We've created this guide to guide you through the most responsible ways to care for and maintain your clothing's durability. By following these guidelines, you'll minimize the wear and tear on your garments and reduce the amount of water and energy used during washing, drying, and other processes. Sustainability is a broad topic related to environmental, social, cultural, and economic issues. But when you look at the clothes you wear—whether cotton, viscose, rayon, natural or chemical fibers, synthetic, or derived from plants and animals—each raw material stems from our relationship with the environment. I hope the following guide is helpful when it comes to caring for your clothes.
Why is it important to take care of your clothes?
It goes beyond maintaining garments: it significantly reduces the negative environmental impact throughout the supply chain, from clothing creation to delivery.
This process:
- Reinforces responsible consumption.
- Reduces pressure on valuable natural resources such as soil and water.
- Reduces the ecological footprint of manufacturing.
- Respect the dignified work of those who made your clothes.
- Promotes the circular economy of fashion by respecting and extending the life cycle of materials.
By adopting these habits, we also promote awareness about responsible choices, including understanding the materials used in clothing production, selecting products, and considering care practices with a lower socio-environmental impact.
- Washing
Being mindful during the washing process and making the right decisions about frequency and method will extend the life of your clothes.
Tip #1: Before putting your clothes in the laundry bag, ask yourself: Does it really need to be washed? Every wash consumes water and energy, so it's essential to consider whether airing the garment or cleaning a small stain is enough.
Tip #2: If the garment needs to be washed, it's time to check the label and understand the ideal washing method.
Tip #3: If machine washing is the ideal method, reducing the number of loads by filling the machine helps clothes last longer. In addition to washing at a lower temperature, it reduces the impact on clothing, preventing shrinkage and fading, and also reduces energy consumption. Sorting clothes by material, color, or specific attributes also reduces potential damage.
Tip #4: For delicate items, consider hand washing using cold water.
- Drying:
Dryers use a lot of energy, so reduce their use whenever possible: it's good for you, your clothes, and the planet. The best option is to air dry using a clothesline; this way, you avoid wrinkles and shrinkage and also save energy.
- Ironing:
If you really need to iron your clothes, remember to check the label information on how to do it for each type of fabric.
Tip #1: After washing, with the garment damp, you can hang it on a hanger to dry and avoid wrinkles.
Tip #2: If the garment is damp and you just took a hot shower, you can hang it in the bathroom. The steam from the hot water helps remove wrinkles, so you won't need to spend time and energy ironing your clothes.
- Storage:
Organizing your clothes after the previous steps increases the likelihood of wearing them more often.
Tip #1: Clothes stored in clean, dry environments last longer.
Tip #2: Maxi styles or easily wrinkled clothes can be hung on hangers, but be careful with crochet, knit, jersey, or wool fabrics, as hanging them can stretch them out and cause them to lose shape.
Tip #3: Choose hangers that are suitable for your garments: recycled plastic or velvet hangers can hold delicate pieces, while wooden hangers support heavier materials and metal hangers are suitable for denim.
Tip #4: Opt for natural, organic, and biodegradable materials to keep your clothes smelling fresh longer.